Methodology for real data

Experts in recruiting and delivering reliable, high-quality sample

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Methodology's strategic impact

Discover the power of tailored & effective approaches

We specialise in recruiting participants for a wide range of research studies, including:

  • Quantitative Studies We offer recruitment for studies conducted online, via mobile platforms, or through telephone-assisted interviews.
  • Qualitative Studies Our services extend to recruiting participants for various qualitative research methodologies, including:
  • Focus Groups Whether you prefer in-person or online sessions, synchronous or asynchronous discussions, we can help you assemble the right group of participants for your study.
  • In-depth Interviews (IDIs) We excel in finding suitable candidates for one-on-one in-depth interviews, tailored to your research needs.

At our core, we employ a diverse set of recruitment methods to ensure you get the participants you need for your research project.

At RONIN, we prioritise sample and recruitment with deep expertise in any and all research methods.

Research methods

We work closely with you to understand your unique research objectives and tailor our methodologies accordingly. With our in-depth understanding of the B2B landscape, we can ensure the right methodologies to deliver high quality data you can rely on.

Digital Recruitment

Digital recruitment leverages the power of the internet and online platforms to connect with B2B hard-to-reach participants. Using social media, email campaigns, online advertisements, and other digital channels to find the real people you need for your project.

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RONIN Edge

Our exclusive expert network 400K strong and growing, we’ll first reach out to our executive network to find the profiles that match your criteria.

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Telephone (CATI)

A tried-and-true market research methodology. Ronin has three call center locations globally enabling us to conduct telephone interviews with ease. It allows for efficient data collection and real-time data entry, ensuring accuracy and speed in the research process.

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Qual & Quant

Qualitative and quantitative methodologies are two powerful tools in market research.

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Moderation & Depth interviews

Our skilled moderators engage participants in open and meaningful discussions, uncovering valuable insights into their thoughts and emotions.

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Mixed Methodology

A mixed approach allows you to validate findings from one method with the other, providing a more robust and well-rounded set of results.

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In addition to recruitment, as a market research firm, we are experts in

  • Survey programming for online or CATI
  • Question design and survey optimisation for complex audiences
  • Focus group moderation (in language with transcriptions services)
  • Interviewing B2B audiences that require advanced skills and interviewing subject matter expertise.
  • Global Research projects that require adjustments from country to country.
  • Delivery of transcripts and data associated with your project.


Whatever the project we specialise in upfront participant quality which is designed to maximise respondent engagement and overall data quality. 

Dairy farmer in the USA

Farm owners and managers with target quota by number of dairy cows from 40 to 2000. Location targeting in Wisconsin, New York state, Pennsylvania, Minnesota & Michigan. All targeted sample by RONIN by location and size of farm. 20 minute interview.

  • 5 states targeted
  • 250 interviews with subsets by size of farm
Dairy farmer in the USA

Reach out to one of our experts to find out more

From healthcare to IT, B2B to customer experience, we find and engage people from different sectors around the globe and can support with your next research project.

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